Hey ladies and guys! Today we’re talking about a plastic surgery clinic in Gangnam, Seoul — Must Plastic Surgery — that offers a “personal consultation by the director and one-on-one care” service. What really impressed me about this clinic is that Kim Jeong-gi, the lead director, takes full responsibility for everything from the initial consultation to the actual surgery, with no unqualified doctors involved and honest treatment throughout the process. In South Korea’s plastic surgery industry, it might seem like having the director perform the surgery himself is something standard, but as you all know, many clinics advertise one thing while it’s unclear who will actually do the surgery. Must Plastic Surgery’s “one-on-one director responsibility system” is listed among its seven key features, and such assurance is quite rare in Gangnam.
So how can you find out the real reviews, the director’s background, and the specific prices of this clinic? The BeautsGO APP and mini-program provide complete information about Must Plastic Surgery — including its address, operating hours, 25 verified reviews (with an average rating of 4.8), details about the director, before-and-after photos, interior images, and discounted prices. Check BeautsGO before going to South Korea to stay informed and avoid wasting your trip!

1. Location and Transportation to Must Plastic Surgery – Right in the heart of Gangnam, just 1 minute away from Exit 3 of Nonhyeon Station
Must Plastic Surgery is located on the 8th floor at 528 Gangnam-daero, Gangnam-gu, Seoul (Nonhyeon-dong). It’s extremely convenient to get there — you can reach it in about 1 minute on foot from Exit 3 of Nonhyeon Station on the Sinbundang Line. Alternatively, you can take buses such as 3412, 4312, or Seoho 03 and get off at Nonhyeon Station near Yongdong Market; the clinic is right next to the bus stop.
Operating hours: Monday to Friday from 10:00–19:00, Saturday from 10:00–17:00, closed on Sundays. Remember to make an appointment in advance before visiting, as this clinic operates on a reservation basis only.
2. Equipment and Technologies Used at Must Plastic Surgery – 3D-CT, High-Resolution Ultrasound, CCTV for Surgical Recording
Must Plastic Surgery has invested heavily in top-notch equipment:
Diagnosis equipment: Equipped with 3D-CT, high-resolution ultrasound, and other advanced diagnostic tools. The high-resolution ultrasound systems are from General Electric, ensuring accurate and reliable diagnoses.
Transparency during surgery: The operating room is equipped with CCTV to record the entire surgical process. Patients can request to watch the recordings if they wish. What do many women worry about when getting plastic surgery in South Korea? Fear of having a different surgeon during the procedure or lack of transparency. CCTV recording really helps put patients’ minds at ease.
Hygiene management: The clinic uses EO sterilizers and steam sterilizers to strictly prevent infection risks.
3. Real Customer Reviews of Must Plastic Surgery – 25 Verified Reviews with a Rating of 4.8
“I was very satisfied with the thorough consultation and clear explanations provided.”
“The staff are very friendly, and the doctors conduct thorough examinations.”
“The clinic is clean and tidy. The staff and doctors are kind and professional, offering detailed consultations.”
“Both the director and nurses are very friendly, and the facilities are spotless.”

The chief director of Must Plastic Surgery is Kim Jeong-gi.
1. Professional Background
Director Kim possesses over a decade of clinical experience in plastic surgery. He has previously served as:
Director at Mind Plastic Surgery (former)
Director at Apgujeong THE Plastic Surgery (former)
His academic affiliations include:
Member of the South Korea Plastic Surgery Association
Member of the Korean Association of Head Plastic Surgery
Member of the Korean Association of Plastic Surgery’s Rhinoplasty Research Group
Member of the Korean Association of Plastic Surgery’s Oculoplastic Surgery Research Group
Member of the Korean Association of Plastic Surgery’s Breast Surgery Research Group
Member of the American Association of Plastic Surgeons
2. Technical Style Labels – “Natural and Harmonious Approach” & “Doctor Who Creates Naturally Perfect Nases”
Director Kim’s technical strengths can be summarized in three words: precision, naturalness, and personal involvement.
Nasal plastic surgery is his specialty: He personally designs the desired shape of the nose after surgery based on each patient’s facial features and aesthetic preferences, allowing them to visualize the results upfront. The goal is to achieve a natural and delicate appearance, similar to the popular “naturally perfect nose” style in South Korea – one that looks completely natural without any signs of surgery.
1-on-1 director responsibility system: Director Kim oversees the entire process from consultation to surgery personally, ensuring no delegation to other doctors.
Thorough communication: He listens carefully to patients’ needs and conducts detailed discussions before proceeding with any procedure.

3. Range of Specialized Procedures
Director Kim is skilled in a wide variety of surgical procedures:
Nose procedures: Breast Augmentation, Revision rhinoplasty, comprehensive nasal plastic surgery
Eye procedures: Double eyelid surgery (Non-incisional (buried suture) method/Full incision method), eye revision surgery
Breast procedures: Breast Augmentation (using implants or autologous fat), breast augmentation revision surgery
Body procedures: Liposuction, waist slimming, treatment for gynecomastia
4. Characteristics of Consultation Sessions
Director Kim’s approach during consultations is based on thorough listening and extensive communication. For nasal plastic surgery, he personally draws diagrams of the desired post-surgery nose shape, enabling patients to clearly see the expected results. This visual communication method significantly reduces the risk of dissatisfaction after surgery.
III. Who Is Suitable for Must Plastic Surgery? (Q&A Format)
(I) Who is a good candidate for Must Plastic Surgery in South Korea?
Those who desire natural-looking results and don’t want it to be obvious that they’ve had plastic surgery.
Dr. Kim specializes in creating “naturally shaped noses,” with an aesthetic focus on harmony and naturalness. If you’re looking to look better subtly rather than undergoing a complete facial transformation, this is the right place for you.
Those worried about unqualified surgeons and prefer to have the procedure done by the chief physician in person.
Must Plastic Surgery’s one-on-one service with the chief physician is one of its seven key features. Dr. Kim Jung-ki personally oversees everything from the initial consultation to the actual surgery, ensuring no unqualified staff are involved.
Those considering nose reconstruction surgeries.
Nose surgery is one of Must’s strongest specialties. Having previously worked at Mind Plastic Surgery and Apgujeong THE Plastic Surgery, Dr. Kim has extensive experience in this area. He even draws diagrams showing the expected results before surgery, helping patients make informed decisions.
Those wanting to combine Double eyelid surgery with nose augmentation.
The hospital is skilled in both eye and nose surgeries, allowing patients to schedule both procedures in one visit and avoid the hassle of going back multiple times.
Patients with gynecomastia.
Must Plastic Surgery offers excellent treatment options for gynecomastia, using high-resolution ultrasound diagnosis along with personalized surgical plans.
(II) Who is not a good fit for Must Plastic Surgery?
Those seeking overly exaggerated results such as large, Western-style double eyelids or overly dramatic noses.
Dr. Kim’s style emphasizes natural harmony rather than exaggeration. If you want extremely dramatic results, you may need to find a surgeon with a different approach.
Those with very limited budgets and are looking for cheaper options.
Must’s pricing falls within the moderate range in South Korea. While there are cheaper clinics in Gangnam, lower costs often mean sacrificing personalized care from the chief physician and transparent surgical processes.
Those planning to schedule a consultation on Sundays.
The hospital is closed on Sundays. Be sure to avoid this day when planning your visit.
Those who want to visit without making an appointment first.
Must Plastic Surgery requires appointments. Showing up without one likely means wasting your time.

1. Recommendations for Homestays and Hotels Near Must Plastic Surgery
Located in the heart of Gangnam, Must Plastic Surgery offers a wide range of hotel options nearby:
Andaz Seoul Gangnam: A luxury hotel just a short walk away.
Voco Seoul Gangnam (part of IHG): Strategically located with many facial treatment clinics nearby, and shopping areas are only a 5-minute walk away.
Hotel Samjung: Offers plenty of dining options and convenience stores, with Gangnam’s food streets within easy reach on foot.
Seoul Gangnam Freeshell Hotel: A great value choice.
2. Top Spots for Eating, Drinking, and Entertainment Around Must Plastic Surgery
Barbecue: Be sure to try the 본삼겹 at Kimjo Restaurant (금돼지식당).
French cuisine: Continental (콘티넨탈)
Coffee: There are numerous specialty coffee shops throughout Gangnam.

Method 1: BeautsGO APP:
Download the BeautsGO APP, search for “Must Plastic Surgery” or “莫斯特整形外科”, and you can find the address, business hours, genuine reviews (Google reviews + BeautsGO user feedback), before-and-after photos, facility images, details about the director, as well as current discount offers. You can also use your points to exchange for SKT data cards, airport pick-up services, hotel stays, and Airbnb vouchers!
Method 2: BeautsGO Mini Program:
Search for the BeautsGO mini program on WeChat—you can still check information and make appointments through it. All details are clearly displayed, and it’s completely free!
Method 3: BeautsGO Customer Service on WeChat:
Pro tip: Always check the latest reviews and discounts on BeautsGO before going. Plastic surgery is a major decision—doing your homework ahead of time can save you a lot of hassle!

Q1: It’s my first time visiting Must Plastic Surgery in South Korea. How should I choose a procedure?
A: First, check out BeautsGO! It provides comprehensive information about Must Plastic Surgery—including the director’s areas of expertise, real patient cases, user reviews, and price ranges. Once you have a clear idea, schedule an in-person consultation. During the consultation, Director Kim will communicate thoroughly with you, allowing you to share whatever you want or are worried about. For nose surgery, he’ll even draw diagrams showing you what the results will look like after the procedure.
Q2: How long do the results from Must Plastic Surgery last?
A: It depends on the type of procedure—
Double eyelid surgery: The Full incision method offers long-lasting results; the Non-incisional (buried suture) method provides results that last relatively shorter periods.
Rhinoplasty: Using a combination of implants and autologous cartilage ensures stable results over time.
Filler injections: Results typically last 6–12 months, after which follow-up injections may be needed.
Laser treatments: These require multiple sessions, with results building up gradually.
Q3: How does Must Plastic Surgery compare to other hospitals in Gangnam?
A: Must Plastic Surgery’s key advantages lie in “personal consultation by the director, transparent pricing, and natural-looking results.” Compared to those hospitals that use a one-size-fits-all approach with unknown surgeons, Must’s 1-on-1 director system and CCTV monitoring during procedures give patients much greater peace of mind. The prices are at a moderate level—neither cheap nor expensive. If you’re looking for natural results and value reliability and transparency, Must is definitely worth considering.
Q4: How is post-operative care handled at Must Plastic Surgery?
A: Must has a systematic post-operative care system—
There are dedicated nursing rooms for private post-operative care.
Additional treatments such as laser therapy are available to help accelerate recovery.
Detailed care instructions are also provided to ensure proper recovery.
Must Plastic Surgery is a cosmetic clinic located near Nonhyeon Station in Gangnam, Seoul, where each patient is taken care of by a dedicated chief physician. The head physician, Kim Jung-ki, boasts over a decade of clinical experience and has previously served as the director at Mind Plastic Surgery and Apgujeong THE Plastic Surgery. He specializes in nose, eye, and Breast plastic surgeries, aiming for a natural and harmonious outcome. For nose surgeries, he strives to achieve a “naturally shaped nose” effect, and he personally sketches out the expected results during consultations. The prices here are considered moderate in South Korea—4.95 million won for a comprehensive nose surgery (3.3 million won during promotions). The clinic is equipped with 3D-CT, high-resolution ultrasound, CCTV for surgical recording, and more. It has received an average rating of 4.8 out of 5 based on 25 verified customer reviews.
Before you go, be sure to check BeautsGO for all the necessary information—address, operating hours, real customer reviews, details about the doctors, prices, and available discounts. This way, you can get everything you need in one place, avoiding unnecessary trips and mistakes!
2026-09-05 09:37:20
2026-09-01 10:53:50
2026-08-28 17:11:23
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